Safe Paint Solutions is an environmentally friendly painting company based in Nelson. They commissioned a letterpress business card on 610gsm Kraftpak. The idea behind the mark created is a simplified pure droplet shape to embody the idea of painting, crisp lines and eco-consciousness. Two droplets are placed to form the letter ‘S’ to tie in with the business name. The typeface is clean and tidy with a friendly feel. The byline is emphasised as an important part of the brand. The overall look is contemporary and professional.